Starting a new business, rebranding or expanding your online presence are all priorities which make creating a website an exciting journey. But the course from ideation to execution can be riddled with pitfalls. Despite working with a professional website development company, it is possible to make your own mistakes that could affect the outcomes and profitability of any future processes. Every website falls victim to some common mistakes and every maintenance package should be set up prevent them from happening.

1. Ignoring Mobile Optimization

Today, having a mobile-friendly website is not an option but a compulsion. Unfortunately, the case is that most of today’s web traffic comes from a smartphone or tablet — and if your site looks bad on mobile you are at risk of losing visitors and keeping online interactions as low as possible. This means making sure it looks good and works well on a mobile as well, which results in one less reason not to have people visit once again.

If you work with a website development company, ensure that mobile optimization is paramount at all times. This would include layout, design, loading time as well the navigation draft. An unfriendly mobile site will lead to user frustration and low search rankings.

2. Poor User Experience (UX)

While having a beautiful looking website is great, if it’s hard to use or not what your visitors are looking for then they will leave and look elsewhere. In your web development process, User experience (UX) should come first. Which involves not only regarding how visitors will use your site and what they need, but also acting like a person about it.

UX mistakes can be encountered all over, from cluttered designs to confusing menus and long load times. Website developers need to ensure that your audience can navigate from one page of content easily to the next, which augments a longer visit by keeping visitors engaged with respected knowledge in their domain.

3. Ignoring SEO Best Practices

SEO is important if you want to get free (organic) traffic from the search engines. Unfortunately, a lot of businesses skimp on SEO in the design phase and experience poor visibility results when their site goes live. Ensuring your website ranks well and attracts the relevant audience is a good practice that you need to do from Day 1.

Have your website development team collaborate and apply basic SEO, well-focused keywords with relevant image optimization combined allows fast loading pages. By optimizing the website we not only perform better in search engines but also offer users a good experience.

4. Using Outdated Technology

Technology is moving fast, and sticking with tried-and-true tools or platforms will certainly put your site at a disadvantage. No matter if it is a slow site, no security features or the way of working with modern browsers — old technology can make visitors go away and ruin your company reputation.

Collaborating with the best website development company India to build your site offers an excellent advantage since they work according to the latest technology and practices. That means not just being a pretty website but having everything from current coding standards to the modern CMS systems, which all adds value on your site.

5. Ignoring Website Security

If you are processing any sensitive information or doing transaction related things online then Security should be top priority for one to maintain a website. However, the truth is that this aspect gets overlooked by most of businesses which leaves their site open to attacks, data breaches & other security threats.

Work with website developers who are up to date on all the latest security protocols in order to safeguard your site and its users. Secure SSL certificates, hosting and updating software ensure safety. A secure site ensures your data will remain yours and builds up trust within clients.

6. Not Planning Content Governance

A website is not only design & functionality, but content as well. With no structure in place for content management, keeping your site up to date can be difficult. As a result, the content can quickly become outdated and have broken links offering an overall poor user experience.

Keep in mind, while you’re building your site – how are we planning to keep this up-to-date and updated? This could involve selecting a user-friendly CMS or developing content through your website development company that supports the goals you set out. It will not only keep your website up-to-date, but also it is the best way to improve SEO for many content marketers.

Conclusion

Building a thriving website takes more than just crafting some pages and hitting “publish”. Here are some mistakes to avoid for your site to have a great look and operate smoothly, engage visitors and ideally drive results in business.

The best place to start is to partner with a website development company that knows how the industry works. We have to devote many years for learning the basics of web development and we at CVInfotech understand this better than anyone else that’s why with full dedication, attention towards detail focus on providing you a website which is unique from others. We are one of the top website development company in india, and we provide bespoke solutions as per your needs so that your Website becomes a growth tool. Build your dream site now Contact us now and let’s do this!